You can now embed Cohorts and Funnels reports directly into your Matomo dashboard for quicker access to retention and conversion metrics. These updates provide a more flexible way to track user behaviour over time and optimise key journeys.

Gain deeper visibility into how AI chatbots interact with your content. See which pages and documents AI systems access, compare AI and human content engagement, and identify content that attracts different levels of interest from each audience.

Managing segments just got easier - star your most important segments for easier access and manage all segments from a new centralised Segments page with at-a-glance KPIs and quick actions.